You start to see the hidden emotional patterns that have quietly sabotaged every diet and gym effort so far.
We use Neuro Transformation Therapy to target the deep-rooted beliefs keeping your body stuck in a cycle of resistance.
Build Lasting Change
You walk away with the mindset and habits that make the Sustainable Weight Loss Breakthrough your permanent new normal.

Break free from those "why do I keep doing this?" moments by understanding your unique emotional patterns.
Learn to trust your intuition while developing the emotional intelligence that attracts and sustains deeply fulfilling relationships.
Using the Conscious Love Framework, we'll replace those exhausting relationship cycles with genuine, sustainable connection.

Weight Loss Coach | Certified Neuro Transformation Therapy Practitioner | Mindset & Life Coach
Feel seen, not blamed, for your weight loss struggles.
Lucia Murieda helps women aged 35 to 60 who feel stuck despite trying countless diets and exercise plans. She understands how frustrating it can be when you're doing everything "right" but still not seeing lasting results.
Having personally studied and experienced Neuro Transformation Therapy (NTT), Lucia became a certified NTT Practitioner and Coach to help women address the emotional and subconscious patterns that often stand in the way of sustainable weight loss. She combines evidence-based mindset coaching with the principles of Neuro Transformation Therapy to help clients build healthier habits, strengthen self-belief, and create lasting change that fits into real life.



Break free from those "why do I keep doing this?" moments by understanding your unique emotional patterns.
Learn to trust your intuition while developing the emotional intelligence that attracts and sustains deeply fulfilling relationships.
Using the Conscious Love Framework, we'll replace those exhausting relationship cycles with genuine, sustainable connection.

My work began with a question I couldn't answer.
For years, I believed my biggest challenge was discipline.
I was living a mostly sedentary lifestyle, constantly tired, struggling with chronic back pain, high blood pressure, and the changes that came with perimenopause. Like many women, I believed that if I could just find the right diet, be stricter with myself, and have more willpower, I would finally achieve lasting results.
Determined to change, I followed a very restrictive diet and lost 25 kilograms in six months.
From the outside, it looked like success.
But I soon realised that losing weight was only part of the journey. I had lost weight, but I had not yet built the strength, habits, or understanding needed to maintain those results.
After those first six months, I started going to the gym and became committed to improving my health. I trained intensely, often exercising early in the mornings, and continued making progress. I lost additional weight, gained strength, and felt like I was finally on the right path.
But eventually, the same pattern would return.
The weight would slowly creep back up.
So, I did what many women do. I started again.
I joined challenges, followed strict diets, increased my cardio, and pushed myself harder. Each time, I could achieve results. I knew exactly what to do to lose the weight.
But after the challenge ended, life would return to normal. Old habits would slowly come back, some of the weight would return, and I would find myself starting over again.
This cycle repeated many times.
The question that stayed with me was:
"If I already knew how to lose weight, why was maintaining the results so difficult?"
That question became the turning point.
I began exploring not only nutrition and exercise, but also the deeper connection between our thoughts, emotions, behaviors, stress, hormones, and the subconscious patterns that influence our daily choices.
The answer became clearer when I experienced Neuro Transformation Therapy® firsthand.
Going through the process myself helped me understand that lasting change is not created through willpower alone. The behaviors we repeat are often connected to deeper subconscious patterns, emotional experiences, and beliefs that influence the choices we make every day.
For the first time, I understood that my struggle was never simply about food, exercise, or discipline. The real transformation came from understanding the patterns behind my behaviors.
That realisation changed the way I viewed health, weight loss, and personal change forever.
I stopped asking:
“Why can’t I stay consistent?”
And I started asking a better question:
“What is really driving the behaviors I want to change?”
Today, my work is built around that understanding — helping women recognise the patterns that have kept them feeling stuck, so they can create change that goes beyond another diet, another challenge, or another temporary result.
Because lasting transformation does not begin with changing what you do.
It begins with understanding why you do what you do.







Break free from those "why do I keep doing this?" moments by understanding your unique emotional patterns.
Learn to trust your intuition while developing the emotional intelligence that attracts and sustains deeply fulfilling relationships.
Using the Conscious Love Framework, we'll replace those exhausting relationship cycles with genuine, sustainable connection.




Stop feeling stuck and exhausted by endless diets and gym routines.
Break free from self-sabotage and believe they’re capable of lasting change.
Enjoy days where healthy choices feel natural and effortless.
Create a future where their body feels strong, balanced, and energised.

Stop feeling stuck and exhausted by endless diets and gym routines.
Break free from self-sabotage and believe they’re capable of lasting change.
Enjoy days where healthy choices feel natural and effortless.
Create a future where their body feels strong, balanced, and energised.
Weight loss coaching helps you address emotional blocks and hidden behaviour patterns keeping you from sustainable results. It combines practical tools with deep inner work to help you develop habits that last.
If you're stuck in a cycle of dieting and gym work but see little progress, this programme fits your exact situation. It's for women ready to break free from emotional and behavioural patterns holding them back.
The Sustainable Weight Loss Breakthrough is an 6-week programme using Neuro Transformation Therapy and mindset coaching in a one-on-one format. You'll get specific strategies tailored to your challenges, plus tools to create sustainable habits.
Download my FREE Guide by entering your info in the right column.
Inside, you’ll learn how to recognize your current roadblocks and move forward with confidence.
I’ll deliver it straight to your inbox for easy access.
🏆 Weight Loss Coach
🎤 Certified Neuro Transformation Therapy Practitioner
📖 Mindset and Life Coach
“The body achieves what the mind believes.”
—Napoleon Hill